Failover internet is becoming more and more in demand for businesses worldwide. In fact, according to a study conducted by Open Gear, around 31% of businesses lost approximately $1.2 million due to internet outages. That’s why the increasing demand for backup internet is completely understandable. However, many argue that the cost of implementing failover internet systems can take a significant amount of their budget, which then leads some businesses to question whether it's truly worth the investment.

We’ve conducted the research for you, and we’re here to answer the biggest question you have in mind: Is failover internet for business really worth the cost?

How Much Does Failover Internet Cost?

The average cost of failover internet is around $40-$60 per month which varies depending on several factors such as the provider and the plan. Suppose you opt for the $40 plan, 40 times 12 is equal to 480. $480 per year seems like a reasonable investment for the peace of mind and operational stability that failover internet provides.

However, it's essential to consider the potential costs of internet downtime without failover protection such as lost revenue, decreased productivity, and even damage to your business reputation. Those factors can cost more than the investment you’ll make in backup internet, may it be satellite or fiber internet.

So, Is Failover Internet for Business Really Worth the Cost?

In most cases, yes, failover internet for business is worth the cost. Internet outages are inevitable and are bound to happen several times a year – both scheduled and unscheduled downtimes. If you’re still unsure if a backup internet is worth the investment, here are a few reasons that you might want to think about:

1. It significantly minimizes downtimes.

Minimizing downtimes is the main point of having a failover internet. Internet outages can significantly affect business operations that are heavily dependent on the internet, which leads to lost productivity, missed deadlines, and frustrated customers. Failover internet ensures continuity by automatically switching to a backup connection when the primary connection fails. This swift transition helps minimize downtime and keeps critical operations running smoothly.

2. It maintains employee productivity.

If you have a dependable primary internet connection like Dish Internet, you are probably well aware how a fast and stable internet keeps your employees productive. With failover internet in place, your employees can continue working without interruption, even when your main internet connection fails. This sustained productivity prevents workflow disruptions and allows your business to achieve its goals efficiently.

3. It protects businesses from revenue loss.

Internet downtime, especially during extended periods, can negatively impact revenue generation. For businesses operating in e-commerce, online services, or digital marketing sectors, every minute of downtime can translate to lost sales opportunities and revenue. By investing in failover internet, you can safeguard your business against potential revenue losses resulting from disrupted online transactions or inaccessible websites.

4. It enhances client satisfaction.

If your business relies on online channels for customer support, failover internet can be a game-changer in maintaining high levels of client satisfaction. Imagine your customers trying to reach your support team during an internet outage, only to find that they're unreachable. This can lead to frustration, dissatisfaction, and even loss of trust in your brand.

Failover internet ensures that your communication channels remain open, allowing your team to respond promptly to customer inquiries and support requests. By providing reliable and consistent service, even during internet disruptions, you can build trust with your clients and foster long-term relationships.

5. It maximizes your profitability.

Most businesses are all about profit, but depending on the nature of the business, profitability can depend on business uptimes. That means having a failover internet can directly impact your profitability. By minimizing downtime and ensuring continuous access to online resources, failover internet helps maximize revenue generation opportunities. Every minute of uninterrupted operation translates to potential sales, transactions, or client engagements that contribute to overall profitability.

The Bottom Line

The worthiness of the cost of failover internet depends on how big of a risk your business will be during internet outages. Since all businesses are not equal, it will depend on how much you depend on the internet for your business operations. You should assess your needs and how outages will affect your business. That’s when you can decide if a failover internet is worth the cost for your business.