Unlike other Motown artists, the Contours employed a bit of a garage style in their music than their label mates. In fact, they never really fit with Motown, as they eschewed choreographed stage routines for a rambunctious live act that resembled traditional Rock and Roll stars. Maybe this is why they never received much of a push from Motown and seemed to fade away by the mid 60’s. Had their label got behind them, there is no telling what they could have accomplished.