Super Bowl betting: Who the bookies are backing ahead of the playoffs

There's a buzz of excitement to warm the cold January air as the National Football League
season prepares to move into its playoff rounds. Results from the regular season are now in
the books, with the best-performing teams progressing to the next phase, leaving the rest
behind to mull over their shortcomings. A frantic few weeks lie ahead, but which teams will
make it through to the season-defining match?

Football fans can have their say on the winner of each fixture with pre-game and in-play
betting available at the top sportsbooks. Those looking for a bet that lasts a little longer can
look ahead and predict the eventual Super Bowl champion. The team, they believe, will go all
the way to the history books. There is plenty of value to be found, especially if you decent to
oppose the market leaders with a bet on a plucky underdog. But which team is worth backing,
and where will you find the best NFL gambling odds?

This article explains all, bringing football fans and sportsbook bettors onto the same page.
We present the current betting and how it relates to the form shown by the top teams in this
campaign. There are one or two surprises to be found and no lack of value. This year's Super
Bowl will be played at State Farm Stadium in Glendale, Arizona, on Sunday 12th, February.
That means time is running out to grab your share of the free bets offered. Keep reading for
details on how to land a welcome bonus free bet on the NFL using your smartphone.

Kansas leads the way

According to bookmakers, Kansas City is now the most likely team to win the Super Bowl.
That's an important shift and something worth keeping in mind when preparing your
predictions, as the betting has changed since the regular season finished. Traders have altered
their views on the Super Bowl, moving from the Buffalo Bills to Kansas. But why did they
do that when Buffalo is still in the running?

Only recently, all the hype focused on the Bills, but the team has yet to live up to its billing.
Buffalo has done everything expected of them by fans so far this season, but there can be no
denying they have been less than impressive. The favorites huffed and puffed their way
through games at times and have yet to look anywhere near as impressive as their rivals in
Kansas. The stats of the two teams after the conclusion of the regular season tell the story of
why traders changed their minds.

Kansas topped the AFC West with their stats showing 14 wins and three defeats, with 496
points scored and 369 conceded. They finished clear of a chasing pack led by the Los
Angeles Chargers, who failed to land a glove on the Chiefs in one-way traffic despite putting
up a fight. Despite how impressive Kansas was in the regular season, there's more to come
from this side. They are yet to hit top gear, encouraging supporters as they prepare to follow
their side into the extended season.

Buffalo started the season as the team to beat, with traders picking them as their favorite at
every major sportsbook. So far, they have barely put a foot wrong and comfortably won the
AFC East, losing just three of their games. The Bills scored fewer points than Kansas with
455 but had a much better defense, conceding 286 points in the campaign. That sturdy
backline will be required in the later rounds and could be the difference between winning the
Super Bowl and watching as spectators.

Bonuses and promotions

The leading bookies offer all new players who sign up for an online betting account, make
their first deposit, and wager an attractive welcome bonus. Register today, and you'll qualify
for a free bet equal to your first deposit and wager. Ready to claim your share?

When joining a bookie to bet on the NFL or the winner of the Super Bowl, we advise reading
the terms and conditions on the app. Doing so will ensure you understand what's expected of
you as a customer and the options available when making a withdrawal.